
INFO
Hi! I'm Abby
My name is Abby Loughlin, and I am a Boston-born designer and photographer. I discovered my love for photography and many other hands-on crafts at a young age. I was able to develop my design skills at Bowling Green State University in Ohio. I graduated with a B.S. degree in Visual Communication Technology (VCT) specializing in Photography and Print Design. VCT is a cross-platform major where students learn to use print, photography, video, and interactive multimedia as problem-solving tools in a variety of work settings.
Currently, I work as an Art Director of a team that specializes in product and packaging for children's toys. Currently, I specialize in Games, Puzzles and Outdoor products (ie Chalk, Bubbles, & Inflatables), but have designed for all categories over my career at RMS International. Such categories include: Toys, Games, Plush, Art Kits, Figures/Dolls and Novelty Impulse buys for RMS International. I work closely with my team of four designers, as well as the Brand Managers and Sales Directors and Quality Control team. My daily responsibilities include but are not limited to developing new product from design to production, manage multiple projects, and create presentations and attend meetings. On any given day, I meet with management, sales team, purchasing team, or customers. I design the product, packaging, and generate detailed specifications of the product for production. I also make sure the product ranges we are developing are right for the license and the company. Many of the products my firm produces are sold by Walmart, Target, Five Below, Menards, and “dollar store” chains. In earlier jobs, I produced marketing literature for a Physical Therapy firm and for Real Estate agents through a local print shop.
In my free time, you can find me crafting, traveling, and enjoying the outdoors (hiking or kayaking). I’m a big fan of traveling as much as possible to experience the beautiful sights of the world and learn about new cultures. Some of my favorite destinations have been Iceland, Costa Rica and Eastern Europe. When I’m really into my photography, you’ll find me crouching or laying on the ground looking for a unique angle.
